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Clickbait is everywhere. Those tantalizing headlines promising shocking revelations or life-changing secrets have become a defining feature of the modern internet. But what makes them so effective? The answer lies in fundamental aspects of human psychology.
Nobody joins a cult. They join a movement, a community, a cause and slowly get trapped. Here's exactly how it happens and why you're more vulnerable than you think.
Your brain is being hijacked by dopamine, and social media companies know exactly how to exploit it. Here's the science behind your addiction and how to break free.
Master 15 psychology tricks that work in daily life. Simple techniques to influence, persuade, and connect better with people around you.
Ever wonder why does music give chills? Discover the amazing science behind musical frisson and what happens in your brain during those moments.
Understand why people believe conspiracy theories through fascinating psychology. Explore the brain science behind these powerful beliefs.
